How to Build a Business that Works when you Don’t

By Jim Augustus Armstrong

A crucial aspect of running a successful flooring business is transitioning from an owner-dependent model to a system-dependent one. Owner-dependent means that if the owner is absent, things begin to fall apart. In a system-dependent model, the business functions profitably whether or not the owner is physically present. Making this shift will have a profound impact on your profitability, scalability and quality of life.

Increased Profitability
By remodelling your business so it’s system-dependent, you create a framework that maximizes efficiency and productivity. Standardizing processes, from sales to installation to customer service, allows your operation to run more smoothly and consistently. It also reduces stress on you and your team. When your business operates like a well-oiled machine, waste is cut and you’ll automatically increase profitability.

Scalability
One of the key advantages of a system-dependent business is its scalability. When your company relies on systems rather than your direct involvement, expansion becomes increasingly feasible.

Empowerment
Overwork is epidemic among floor dealers, with many working more than 50 hours per week. They often don’t have time to do things outside of business they enjoy like spending time with family and friends, travelling, volunteering or pursuing hobbies.

A system-dependent approach empowers you to delegate day-to-day tasks to capable team members, freeing up time and energy. You can confidently step away from daily operations, whether to reduce your work hours, take a well-deserved vacation or develop strategic plans to expand your business. Meanwhile, your business functions and grows in your absence, continuing to provide clients with top-notch service.

Facilitating an Ideal Lifestyle
When your flooring business is system-dependent, it becomes a means to an end — a vehicle that allows you to live the life that motivated you to go into business for yourself in the first place. You are no longer trapped in the never-ending grind; rather, you have the finances and freedom to remodel your life on your terms.

Shifting your Mindset
Building a system-dependent flooring business requires a strategic approach. Here are four steps to help you create a business that works for you so that you’re no longer working for it.

1. If it’s not written down, it’s not a system. Identify key operational processes and document them.

2. Equip your team with the necessary skills and knowledge to execute documented processes effectively. Hold weekly trainings where you teach and reinforce standard operating procedures.

3. Select capable individuals within your team to delegate responsibilities for each area of your business.

4. Conduct monthly evaluations of your systems and processes to identify areas where things are falling between the cracks. Get feedback from team members, and be open to incorporating new technologies and best practices. Foster a culture of continuous improvement.

Jim Augustus Armstrong is founder and president of Flooring Success Systems, a company that provides floor dealers with marketing services and coaching to help them attract quality customers, close more sales, get higher margins and work the hours they choose. To obtain a free copy of Jim’s groundbreaking flooring industry report, Stop Leaving Millions on The Table, visit FloorMillions.com. Jim can be reached at 530-790-6720 or [email protected].

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