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Marketing
Mastering the Upsell to Boost Average Order Size
One way floor dealers can boost their revenue is to increase the average size of their transactions.
How CDAP Can Help Canadian Small Businesses Grow
CDAP is a government initiative that offers grants and loans to help businesses compete in the digital economy.
Social Proof gives Online Marketing a Boost
What others say about you is more effective than what you say about yourself.
How to Build an Effective Digital Messaging Strategy
Employing strategic messaging can help differentiate your business from competitors so that it stands out online.
How to Dominate your Industry with Digital Marketing
To master digital marketing, you must outspend your competition or take a more strategic approach.
Networking to Recession-proof your Flooring Business
Building a network of referral relationships is one of the most important things you can do to weather a recession.
Customer Service Tips (with Real-world Examples)
Five examples that illustrate great customer service and tips on how they can be applied to the flooring industry
Visualizer Tool a Win-Win for Businesses, Consumers
How do you make virtual part of your business’ reality? By offering online digital visualizer tools.
Trust-building Strategies to Achieve Business Growth
This final instalment in a three-part series delves into advanced trust-building strategies.
A Blueprint to Boost Confidence in your Business
Part 2 in a three-part series that delves into what loss of consumer trust means for your floor business.